Tuotekuvaus
Harvard Business Review on Succeeding as an Entrepreneur.
Pehmeäkantinen, Harvard Business Review 2011
Great entrepreneurs don´t take risks. They manage them. If you need the best practices and ideas for launching new ventures--but don´t have time to find them--this book is for you. Here are nine inspiring and useful perspectives, all in one place. This collection of HBR articles will help you: zero in on your most promising prospects, set a clear direction for your start-up, test and revise your assumptions along the way, tackle risks that could sabotage your efforts, carve out opportunities in emerging markets, launch a start-up within your company, and hand over the reins when it´s time. This collection includes these best-selling HBR articles: "Beating the Odds When You Launch a New Venture," "Finding Competitive Advantage in Adversity," "The Questions Every Entrepreneur Must Answer," "Making Social Ventures Work," "The Global Entrepreneur," "Giving Up the CEO Seat," "The Founder´s Dilemma," "Why Entrepreneurs Don´t Scale," "Meeting the Challenge of Corporate Entrepreneurship."